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How I Grew + Marketed XXL Scrunchie’s Social Media Pt 2 | Promote Your Small Biz Online ~475K TikTok



WATCH PART ONE HERE FIRST: https://youtu.be/xQMsjeOLqQY
Hey there XXL FAM! 🤗 One of the questions I get asked a lot is “how do you get people to find you online?!” I made this video to answer that question because I genuinely believe it’s important to share what works for me. It’s a bit long, but I promise it’s worth it.

By the way, if you want to check out my T-shirt, you can find it here: https://xxlandco.com/collections/tops

And if you’re a fan of scrunchies, I have some named after my mom in my floral collection that you see me elastic in this vlog: https://xxlandco.com/collections/florals

In this video, I share with you all the new ways I now post content, how I use them, what time I post, how I stay organized, and how we advertise for my small business. I’m SUPER grateful to have connected with this amazing community of friends I like to call the XXL FAM. And I’m also proud of all the hard work I’ve put in! I try to make every day count because I know consistency’s importance.

I really hope this video helps at least ONE person out there get started with their dreams. Social media can be overwhelming, but it doesn’t have to be! Without it, I wouldn’t have been able to get my business out there or share my story live in front of 7000+ people in another country!! If I can do it, YOU CAN TOO. ❤️😊

If you have a dream, an idea, or something you’ve been wanting to start for a while… JUST. START. Your chances of success are much higher if you start!

WITH LOVE, always

Tina and The XXL Team.

Xx

Watch me fly to California to the INTUIT campus because an Intuit employee found me from the part one youtube video!! https://youtu.be/EEXckWewCCA

✩ TIMESTAMPS ✩
0:00 – Intro
2:14 – Scrunchie Making Details
6:00 – A REMINDER FOR YOU, YOU GOT THIS
11:07 – SOCIAL MEDIA TIPS START HERE

✩ Join the XXL Family ✩
→ Shop http://xxlandco.com/​​​​
→ Instagram https://instagram.com/xxl.scrunchie
→ TikTok https://www.tiktok.com/@xxl.scrunchie?lang=en

✩ Join Our Newsletter ✩
Become an XXL VIP to get special offers, restock alerts, and first dibs on new releases! → https://xxlandco.com/apps/seguno/subscribe

✩ Business inquiries ✩
→ support@xxlandco.com

✩ Amazon Storefront ✩
Shop my amazon storefront of my business essentials and more! I may get a small commission on your purchase at no cost to you!* Thank you for the extra support! → https://www.amazon.ca/shop/xxlscrunchieco

✩ FAQs ✩
What software do I use to edit? → Final Cut Pro X
How do I edit my thumbnails? → Photoshop + Lightroom
How old am I? → 29!

✩ Music from Epidemic Sound ✩
Song: Thomas Gresen – Pretty Lies (Vlog No Copyright Music)
Music provided by Vlog No Copyright Music.
Video Link: https://youtu.be/i_Fya3uP8WA

Have the best day, remember consistency is KEY… YOU GOT THIS. 🔑
Stay safe XXL FAM.

25 Comments

  2. MaxDoneDidIt

    Hii. You are one of my top 2 favorite YouTubers and I have my own small scrunchie business with jean purses and lanyards as well. Could I maybe send you something?

  5. Shaun Rich

    I have a small online dog apparel business and getting recognized online is not easy. This video was so helpful I got so many tips!
    Thank you Tina❤

  7. mel evonne

    It’s amazing to see how much your company has grown within the last few years. It’s a dream of mine to have my little etsy shop grow this year. This podcast gave the motivation to try and put my all into my brand this year.

  12. Cecily 95

    I grew up close to train tracks and so miss hearing the trains, so even though it was interrupting your talking, I loved it, haha. Loved all the great tips!!

  15. Tina Haemker

    It is so amazing to see how you and your business has grown over the last couple of years. I really enjoy your videos and watching how close you are to your family! Congratulations on your continued success! God bless you and your family… Ps…love your socks!!!

  17. hidfig fig

    Enjoyed this video so much, thank you for sharing with us. Will be applying some of these tips soon. Have a few questions that came up for me while watching.

    1. How did you find the people that currently work for your business what was the process?
    2. What do you use to schedule and plan your YT content ideas and details? And what software do you use for your videos and editing, does someone do that for you?
    3. Hod did you get money to fund your business and could you share the process for getting the warehouses you have?
    4. Where are your water bottles from and jewelry?

  21. Natascia Ceccanti

    can i be 100% honest?? I LOOOOOVE this kind of videos, motivational one, behind the scenes ones etc I prefer this kind of video than 'Packing order' videos. i mean, i like them every now and then, but i really prefer these videos 🙂 (btw, i follow you from ages, i love to see how your business is grown ❤❤❤)

  22. Julie Sakioka

    I get more responses when I post ‘photodumps’ on Instagram. I look horrible on video. *handmadedawling

  24. Julie Sakioka

    Great content. I think I’ll make a TikTok tomorrow the house will be quiet. I have some content there but that was when I was making items to sell. Today I include a handmade item (because of my name) with every purchase of my reselling business. ~ HandmadeDawling

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